Winning the Devil’s bargain from strategy+business highlights the ways in which employees are having to cope with balancing their personal values, organizational expectations and the “desire to succeed”

To use the words of the author, Elizabeth Doty, Are “ethical bumps in the road a part of the game of business”

She talks to 38 business people to understand how they reconcile the differences and what strategies do they adopt to succeed? The five strategies to cope fall under the following broad categories: